Scale Revenue, Not Stock: The McElroy Manufacturing Story

Recorded date: May 20, 2026
Duration: 53 mins
Guests: Philip Maud and Wally Leasure

Overview

McElroy Manufacturing doubled in size in three years. Their inventory didn’t spiral. Their buyers stopped firefighting. Philip Maud, Senior Operations Manager, breaks down how 18 years of MRP frustration led them to DDMRP — and what changed when they finally made the switch.

Who It’s For

  • Retail and supply chain leaders

  • Demand planners & forecasting managers

  • Operations and planning executives

What You’ll Learn

  • Traditional MRP was drowning buyers in noise — constant expediting, constant deferring, zero trust in the data.
  • McElroy doubled in size since 2021 without losing control of inventory.
  • Moving to a single source of truth gave buyers clarity and confidence they didn’t have before.
  • They rolled out one buyer at a time. Slower, but it stuck.
  • Go-live isn’t the finish line — they’re already extending DDMRP to manufactured parts and scenario planning.

Meet the Speakers

Philip Maud

Senior Operations Manager, McElroy Manufacturing

Wally Leasure

Vice President Business Development, Americas

Watch the webinar

What does it take to double revenue without doubling inventory headaches? McElroy Manufacturing — a 70-year-old family business making pipe fusion machines for gas and water infrastructure — did exactly that after switching to DDMRP through Intuiflow in 2021. Senior Operations Manager Philip Maud walks through the challenges of traditional MRP, how they managed the transition, and the visibility and planning improvements that made rapid growth sustainable.